Easter Bunny visits us every year. It is necessary for brand managers to re-imagine him from time to time. I’ve recently developed a new Easter Bunny character for a new client. Below I’ve shared the rough characters I submitted for approval:

Athough it’s not possible to divulge who the client is, it’s understandable to wonder which of these Easter Bunny characters was selected. See if you can guess which of the Easter Bunny thumbnails above was developed.

The final bunny will be shared once the campaign has been launched. Keep coming back to this blog for more information on this character development after the campaign has been flighted! 😀

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